Refrigerated Merc Sprinters are the van of choice for ice cream specialists Häagen-Dazs for its Direct delivery service. Currently operating within the M25, the 313CDI Sprinters are powered by a 2.2-litre Euro 5 turbodiesel capable of producing 129hp and developing 305Nm of torque. The refrigeration conversion was carried out by Coolfreeze, using a compressor sourced from Hubbard.
Supplied by dealer Sparshatts of Kent, with support from Mercedes-Benz UK, the vans feature a striking full vinyl wrap with a high resolution image of Häagen-Dazs ice creams and the Delivering the moment slogan.
Leased through Mercedes-Benz CharterWay, the manufacturer’s in-house commercial vehicle arm, the Sprinters Benefit from a Service Package Plus deal, under which all routine maintenance costs are met by Mercedes-Benz in return for an up-front payment. It covers potentially expensive friction items such as brake pads and discs, clutch linings and plates, as well as labour and lubricants.“The three-pointed star complements our own brand image perfectly, while their eye-catching liveries mean these new vans are great mobile advertisements for our new service,” said Häagen-Dazs Project Consultant Henry Chambers.























